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The World’s First Government Behavioral Insights Team Dedicated to Public Health: Ten Lessons Learned Over a Decade of Experience

  • Tim Chadborn*
  • , Anna Sallis
  • , Lucy Porter
  • *Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

1 Citation (Scopus)

Abstract

This chapter describes the UK authors’ experiences of developing the world’s first and longest running behavioral insights team dedicated to health established in 2013 at Public Health England. With a strong record of over 30 academic publications coming from this team, some of the most impactful trials in health are discussed. The authors structure their chapter into ten lessons learnt describing their journey from designing high impact novel policy interventions demonstrating the potential for behavioral insights, to the integration of a broader multidisciplinary behavioral science approach embedded throughout the public health system and the enduring impact of the world’s first Behavioural and Social Sciences Strategy. Former members of the team have gone on to work for GlaxoSmithKline, the International Rescue Committee, the Centre for Advanced Hindsight and the London School of Economics.

Original languageEnglish
Title of host publicationBehavioral Public Policy in a Global Context
Subtitle of host publicationPractical Lessons from Outside the Nudge Unit
PublisherSpringer International Publishing
Pages97-109
Number of pages13
ISBN (Electronic)9783031315091
ISBN (Print)9783031315084
DOIs
Publication statusPublished - 1 Jan 2023
Externally publishedYes

Bibliographical note

Publisher Copyright:
© The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2023, corrected publication 2024.

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

  1. SDG 3 - Good Health and Well-being
    SDG 3 Good Health and Well-being

Keywords

  • Health
  • Policy
  • Skills and/or capabilities
  • Strategy
  • Theory and/or frameworks

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