Polling booth surveys: A novel approach for reducing social desirability bias in HIV-related behavioural surveys in resource-poor settings

Catherine Lowndes*, A. A. Jayachandran, Pradeep Banandur, Banadakoppa M. Ramesh, Reynold Washington, B. M. Sangameshwar, Stephen Moses, James Blanchard, Michel Alary

*Corresponding author for this work

Research output: Contribution to journalReview articlepeer-review

31 Citations (Scopus)

Abstract

This study compared rates of HIV-related sexual risk behaviours reported in individual face-to-face (FTFI) and group anonymous polling booth (PBS) interviews in India. In PBS, respondents grouped by gender and marital status answered yes/no questions by putting tokens with question numbers in colour-coded containers. Data were subsequently collated for each group as a whole, so responses were not traceable back to individuals. Male and female PBS participants reported substantially higher rates of pre-marital, extra-marital, commercial and anal sex than FTFI participants; e.g. 11 vs. 2% married males reported paying for sex; 6 vs. 1% unmarried males reported homosexual anal sex.

Original languageEnglish
Pages (from-to)1054-1062
Number of pages9
JournalAIDS and Behavior
Volume16
Issue number4
DOIs
Publication statusPublished - May 2012

Bibliographical note

Funding Information:
Acknowledgments This research was funded by the Bill & Melinda Gates Foundation. The views expressed herein are those of the authors and do not necessarily reflect the official policy or position of the Bill & Melinda Gates Foundation. The polling booth survey methodology was developed in India by Catalyst Management Services and Mahila Samakhya Karnataka.

Keywords

  • HIV
  • India
  • Interviewing techniques
  • Sexual behaviour
  • Social desirability bias
  • Survey methodologies

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